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Article: From Wednesday, September 25, "Classics The Small Luxury" is the first launch of a triple collaboration handkerrow by Anna Sui x Visual Artist Mick Itaya

9月25日(水)より「CLASSICS the Small Luxury」初となる、ANNA SUI×ビジュアルアーティスト ミック・イタヤ氏によるトリプルコラボレーションのハンカチーフを発売

From Wednesday, September 25, "Classics The Small Luxury" is the first launch of a triple collaboration handkerrow by Anna Sui x Visual Artist Mick Itaya

From Wednesday, September 25, a new York fashion brand "ANNA SUI" x visual artist Mick Itaya will be released.

Mick Itaya, who has designed a number of handkerchiefs in Classics the Small Luxury, has described how he enjoyed holding a tea party at midnight under the theme of [Midnight Tea Party].

Please take a look at the collaboration unique items, including colorful printed handkerchiefs, as well as gorgeous finishes that express everything with embroidery.


Midnight Tea Party

Under the theme of [Midnight Tea Party], Mick Itaya portrayed a variety of ways to open a tea party at midnight. Dolls are enjoying the tea party in the Anasui Shop at midnight when people are asleep. A butterfly fairy dances, and a black cat tea is peeking through the door.

¥ 3,300 (tax included)

Click here for product details>* Wednesday, September 25We will start selling from 12:00


Doll and Butterfly

Mick Itaya designed Anasuidor in the original and placed in symmetry. The expression of the doll is different for each person, and the hand attached to the face is a parrot wing. Aum has an alphabetic charm of Anasui and Mick Itaya.

¥ 3,300 (tax included)

Click here for product details>* Wednesday, September 25We will start selling from 12:00


Butterfly 

From the left)

Designed a butterfly fairy jumping up from a colorful flower garden. The "ANNA Sui" logo stands like a cloud floating in the blue sky. The front and back designs are different, and the back side is an icon for this collaboration project. The material is a microfiber, so you can wipe your smartphone and glasses as well as wiping your hands.

 ¥ 1,980 (tax included) 

Click here for product details>* Wednesday, September 25We will start selling from 12:00


Micdoll

Mick designs Anasuidor originally. Everything is expressed in embroidery, and the embroidery pattern is small. It is a luxurious piece that has a elaborate design as you can see. Colorful multi -color and two colors with one white color with an elegant impression.

Despite all the embroidery, the feel that it has is soft and can be used as a handkerchief. It is also recommended to put it in the forehead and decorate it.

¥ 11,000 (tax included)

Click here for product details>* Wednesday, September 25We will start selling from 12:00

Please enjoy the world view unique to the first triple collaboration.


■ Limited novelty

In one checkout, customers who purchase more than 7,000 yen (tax included) including the target product will receive a set of three original postcards.

Period: Wednesday, September 25, 2024 ~

Because it is limited, it will end as soon as it is gone.

Target stores: Roppongi Hills Main Store, Nihonbashi Ningyocho store, online shop

Target conditions: Customers who buy more than 7,000 yen including triple collaboration products (Midnight Tea Party, Doll and Butterfly, Butterfly, Micdoll) in one checkout.


■ Sales stores

Roppongi Hills Main Store, Nihonbashi Ningyocho store, online shop (online shops from 12:00)


■ Store show window

To commemorate the release, the show window of each store will be welcomed with a triple collaboration specification.

△ Roppongi Hills head office image * Entrance design can be viewed when close.

 

△ Nihonbashi Ningyocho store image

* Nihonbashi Ningyocho Main Store is currently under construction, so there is a scaffold. please note.

■ About Anna Sui

Anna Sui, which has an original world view, is the only brand that pursues feminine romantic cute but also has an essence of rock and pop culture.


■ Mick Itaya | MIC*Itaya

Visual artist. He expresses the world of nature and myths with beautiful lines and bright colors, and is active in various fields such as magazines, advertising, music, fashion, stage art, space design, and product design.

Comment from Mick Itaya

"Anasui's secret tea ceremony that will be held after the shop closes. A wonderful phantom time with Anasu Girls. The waiting for the invitation! The butterfly in the flower garden that follows the dream, the fascinating Anasu Girl Print and the embroidery handkerchif. Anasui. Welcome to the tea party!

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